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360 Biometrics Helps India's Largest Cab Company Identify Drivers and Improve Service


SAN JOSE, Calif. (Sept. 29, 2010) - 360 Biometrics is pleased to add Meru Cab Company Pvt. Ltd. to its growing roster of clients. Recently, the Silicon Valley firm helped Meru Cab Company successfully integrate the 360 Biometrics' PersonID platform with their Oracle Siebel CRM software, which is used to manage the entire life cycle of its cab drivers, including recruitment and training.

The 360 Biometrics' PersonID is a Web-based fingerprint identification solution that identifies people using their fingerprints. As part of the company's Web biometrics platform, it can function as a stand-alone system or can be quickly integrated into any Web-based applications. The state-of-the-art PersonID system is helping Meru Cab Company resolve a significant business issue: authenticating the identity of its 5,000-plus drivers. To ensure high quality customer service, the company terminates agreements with and blacklists cab drivers who make serious violations of certain policies or customer service standards. Because India has no national identification number for citizens, it had been difficult for the company to reliably authenticate all of its drivers. In the past, some of the blacklisted drivers have attempted to rejoin the company by changing their names and even their driver's licenses.

The 360 Biometrics' PersonID platform, in conjunction with their Siebel system, allows Meru Cab Company to effectively track drivers by location and performance. The system captures the fingerprints and photographs of each driver, making it easier to identify blacklisted drivers. When such an individual attempts to rejoin the company, the PersonID system checks the fingerprints against the existing database and instantly indicates if the driver is blacklisted. "The biometric system has helped resolve an important business problem and helps us in improving the level of customer service," said Nilesh Sangoi, CTO of Meru Cab Company.

360 Biometrics is pleased to have Meru Cab Company as one of its newest clients. "Meru Cab Company strives to deliver high-quality, reliable service for its customers, and we are happy to provide a high-end biometric solution to assist them with their efforts," said Pinky Thakkar, a spokeswoman for 360 Biometrics.

Organizations are increasingly turning to 360 Biometrics to leverage biometric technology for the identification and verification of their employees and customers. Biometrics is the science and technology of measuring and statistically analyzing biological data. More specifically, it is an automated methodology to uniquely identify humans using behavioral and physiological characteristics that range from signatures and keystrokes to face/voice recognition and fingerprints.

360 Biometrics works with various biometric technologies and offers a variety of creative solutions, including biometric login systems, Web-based biometrics and mobile biometrics. The company also provides custom solutions and integrations designed to operate with customers' existing network and systems. 360 Biometrics works closely with its clients to provide the right technical solution for their needs.

For more information about 360 Biometrics, please call 408-850-8116 or visit www.360biometrics.com. Or contact inquiries@360biometrics.com for a free, no-obligation proposal.

About 360 Biometrics
360 Biometrics provides a full spectrum of high-tech biometric solutions, including software, hardware and consulting. The firm is also an established integrator and value-added reseller of multiple biometric technologies and products. 360 Biometrics specializes in providing identity and security solutions using various biometric technologies such as fingerprint and face recognition. It is proud to offer award-winning Griaule Fingerprint SDK, the 2006 winner of the prestigious Fingerprint Verification Competition. 360 Biometrics serves a broad customer base that includes small businesses, large commercial enterprises and government organizations at the state and federal levels, both within the United States and internationally. A privately-held firm, 360 Biometrics is based in San Jose, Calif.

About Meru Cab Company Pvt. Ltd.
Meru Cab Company is an award-winning metered radio taxi service in India, owning and operating more than 5000 cabs in Mumbai, Delhi, Bangalore and Hyderabad. It serves more than a million passengers each month. Meru Cab Company pioneered the concept of GPS/GPRS enabled-taxis in India, using the technology to ensure timely, accurate service for its passengers. It was the first company in the taxi industry to employ end-to-end systems by implementing Oracle E-Business ERP, Siebel CRM, Oracle Business Intelligence and Oracle SOA suite. The business enablement it has achieved through technology has been widely acknowledged by the industry, as the company has won many prestigious awards such as the NASSCOM CNBC TV-18 IT User Award in 2008 and 2009, Express Intelligent Enterprise Award in 2010 and CIOL Enterprise Champion Award in 2010. For further information, please visit www.merucabs.com





360 Biometrics | 130 E San Fernando Street, San Jose, CA 95112, USA | Tel No: +1 408.850.8116 | Fax No: +1 509.561.7001 | Email: sales@360Biometrics.com


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